Based on conversation with Leighton (Area 2 Director), it sounds like they are making the President's role more of a social/face of the organization type of role. They are hiring a CEO person to run the business aspects of the organization. Move the function and decision making back to the CEO/board and make sure the organization is running smoothly. In an attempt to get some of the nepotism/good ole boy practices out.
Cheers,
Toby