EAA has been doing full page ads in Shotgun News and 1/4 page ads in Shooting Times and NRA publication "The National Rifleman", but only occasionaly. About once a year they'll advertise in the IPSC publication "The Front Sight". I think they have picked up the pace on advertising.
They will need to cultivate relationships with major gun dealers as they are now mostly "Dealer Direct" rather than going thru distributors, as they have in the past. In the past, they treated Dealers rather poorly and they will have some fence mending to do with some! Only Time will tell!
Yes, Witnesses (Tanfoglio's) are a whole lot of gun for the money! A very good investment!